We value your privacy. We want to be accountable and fair to you and transparent about how we collect and use your personal data.
This privacy notice applies only to the personal data that we collect in relation to our services. Our website/app may contain links to and from third party websites. For example, we may link to and from the websites of lenders, other credit brokers or insurance intermediaries, credit reference agencies, our partners, advertisers or affiliates. We can’t be responsible for personal data that these third parties collect, store and use through their website without our involvement. You should always read the privacy notice of each website you visit carefully and before you submit any personal data to them.
This Privacy Policy explains when and why we collect personal information, how we use the data, conditions under which we may disclose it to others and how we keep it secure. The terms ‘you’ and ‘your’ means you as an individual accessing this website, and applying for or utilizing our products and services whether as credit applicant or borrower.
We are Kube Innovation Limited. We own and operate the free affordability report and personalised consumer services via website, www.kube.money, and the Kube app. We provide a range of services to help you better understand and improve your financial situation.
Kube Innovation Limited trading as ‘Kube’ is the controller and responsible for your personal data (referred to as “Kube”, “we”, “us” or “our” in this privacy policy). We are a private limited company registered in England and Wales under company number 14470137 and have our registered office address at Rear of 37, Green Street, London, E7 8DA.
This Privacy Policy (the Policy) has been prepared by Kube to meet the requirements of data protection laws and regulations, including the General Data Protection Regulations (EU 2016/679) (the Data Protection Laws). Where we determine how and why your personal data is processed, we are the data controller of such personal data. We are registered as a data controller with the Information Commissioner’s Office under the Data Protection Laws with registration number ZB624459.
Here at Kube we’re committed to safeguarding and preserving your privacy when you visit our website/app or communicate with us electronically. This Privacy Policy, together with our Terms of Use, explains what happens to any personal data that you give to us, or that we collect from you, via our website/app. We may update and modify this Policy from time to time, so please do return to the Website and review this Policy regularly. You can see when this Policy was last updated by referring to the date at the bottom.
Please read the following carefully to understand our views and practices regarding your personal data.
We may collect the following information from you as part of the process of validating your application and managing your affordability score. Personal Data we collect from you includes:
Information that you provide by filling in forms on the Site/App:
We may obtain information about complaints from the Financial Ombudsman Service if you escalate a complaint.
You are not obliged to provide us with any personal data, however if you do not provide certain necessary personal data, we may not be able to enter into an agreement with you
We may store and use your personal information for the purposes of:
(a) administering your application (as is necessary for performance of a contract between you and us and/or as is necessary for our legitimate interests);
(b) carrying out anti-fraud and anti-money laundering checks and verifying your identity (as is necessary for compliance with our legal obligations and/or as is necessary for our legitimate interests);
(c) assessing financial risks, including by carrying out credit reference checks (as is necessary for the performance of a contract between you and us and/or as is necessary for our legitimate interests);
(d) using your payment details to process payments relating to your loan repayments, and refunds (as is necessary for the performance of a contract between you and us and/or as is necessary for our legitimate interests);
(e) undertaking statistical analysis, including analysing your use of our website and/or app. This allows us to develop new, or improve existing, products and services (as is necessary for our legitimate interests); and
(f) fulfilling our obligations owed to a relevant regulator, tax authority or revenue service (as is necessary for compliance with our legal obligations and/or as is necessary for our legitimate interests).
Our “legitimate interests” as referred to above include our legitimate business purposes and commercial interests in operating our business in a customer-focused, efficient, and sustainable manner, in accordance with all applicable legal and regulatory requirements. Your personal data is not used for the purposes of solely automated decision making or profiling
We may occasionally process personal data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union memberships, genetic or biometric data, data concerning health, or data concerning your sex life or sexual orientation. For example, you may inform us about health conditions that impact your ability to repay.
This data is considered ‘special category personal data’ under the Data Protection Laws. We will generally only process this personal data where you have given your express consent to this, or where it is necessary for the establishment, exercise or defence of legal claims.
Where we process special category personal data on the basis of your express consent, this can be withdrawn at any time. Withdrawing consent will not affect the lawfulness of any processing based on the consent before it was withdrawn. To withdraw consent to the processing of special category personal data, please contact our Data Protection Officer dpo@kube.com
In this Privacy Notice, when we refer to ‘artificial intelligence’, we mean using computer systems to perform tasks that would normally require human intelligence. We use artificial intelligence to help us provide you with some of our services. We also use artificial intelligence to help us understand our customers and the market better and to improve our products and services.
For example, we use an algorithm to calculate your Affordability Score. The algorithm takes into account the products that you are eligible for, as well as what those products are, to create your Affordability Score. Your Affordability Score is a score out of hundred, which gives you an idea of the borrowing power you may be able to access.
Finally, we use artificial intelligence (e.g. algorithms and machine learning) for research and development and for business insight. For example, we may use artificial intelligence to analyse how our customers are using our website/app, to help us understand which products and services they find most useful. For more information about how we use your data for research and development and business insight.
We regularly review our use of artificial intelligence to make sure that the decisions we make using artificial intelligence are fair and accurate. Wherever possible, we use anonymised data. Where we use personal data, we make sure that the data is secure and that we comply with data protection law.
We may share your personal information with our associated companies and with certain third parties including:
To build your affordability score you must agree for us to share your personal, contact and loan application details with our registered Open Banking partner, DirectID. During your scoring journey we shall safely and securely direct you to DirectID’s secure portal for the purposes of granting DirectID access to your bank information. As soon as your account information is received it shall be reported back to us in the form of a completed search in order that we may continue to process your scoring journey.
DirectID are registered under the Open Banking Directory as an account information service provider and are also regulated by the Financial Conduct Authority. Any data you submit via the DirectID portal will be encrypted and its usage tracked as part of set Open Banking data security standards.
You will not be required to share your banking password or log in details with either us or DirectID. Once you have given your explicit consent to share your bank account information on the Plaid portal you will be directed to your own bank or building society’s login page where you will enter in your own login details directly.
We may share your personal information with our associated companies and with certain third parties including:
The data that we collect from you may be transferred to, and stored at, a destination outside the United Kingdom (UK). We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.
We retain the personal data processed by us for as long as is considered necessary for the purpose for which it was collected (including as required by applicable law or regulation).
In accordance with our retention policy, we will retain your personal information for a minimum of three years from the end of our business relationship with you. Our business relationship will be deemed to be at an end on the date upon which your account is closed (which will either be when all outstanding sums under the agreement have been repaid or when we stop pursuing arrears on the account) or when your application has been declined.
We take steps with a view to deleting, destroying, or permanently anonymising your personal data (which means that we are no longer able to identify you from it) when it is no longer necessary for its purpose and we are not required by law to keep it. For further information on Kube Retention & Erasure policies, please contact the Data Protection Officer: dpo@Kube.co.uk
We are aware of the importance of protecting your personal data we collect from you and therefore we store data in encrypted form on computers and control access via secure web pages. We employ firewalls and other security technologies to protect our servers from external attack. We train our employees in the proper handling of personal information and when we use other companies to provide services for us, we require them to protect the confidentiality of personal information they receive.
When you enter personal information on the application form, we encrypt that information using secure socket layer technology (SSL). We ask you not to permit anyone to use your name and you must not share your account details or your password for the Kube portal/app with anyone. For more information, please see our Website Terms of Use.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our Site; any transmission is at your own risk. Once we have received your personal data, we will use strict procedures and security features to try to prevent unauthorised access.
Your personal information is protected under data protection law and you have several rights (explained below) which you can seek to exercise. Please contact our Data Protection Officer dpo@Kube.co.uk if you wish to do so, or if you have any queries in relation to your rights.
If you seek to exercise your rights, we will explain to you whether or not the right applies to you; these rights do not apply in all circumstances. Please be aware that if your request is manifestly unfounded or excessive, we may refuse to deal with your request or may charge a reasonable fee for dealing with it.
You have the right to access the personal information held about you and to obtain certain prescribed information about how we process it. This is more commonly known as submitting a ‘data subject access request’. We may request proof of your identity before sharing such information.
If you discover that the information, we hold about you is inaccurate or incomplete, you have the right to have this information rectified (i.e., corrected).
You may ask us to delete information we hold about you in certain circumstances, this is often referred to as the ‘right to be forgotten’. This right is not absolute and only applies in particular circumstances. It may not therefore be possible for us to delete the information we hold about you, for example, if we have an ongoing relationship or are required to retain information to comply with our legal obligations or to exercise or defend legal claims.
You may object to the processing of your personal information when it is based upon our legitimate interests. You may also object to the processing of your personal information for the purposes of direct marketing and for the purposes of statistical analysis
In some cases, you may have the right to have the processing of your personal information restricted. For example, where you contest the accuracy of your personal information, it may be restricted until the accuracy is verified, or where the processing is unlawful but you object to it being deleted and request that it is restricted instead.
You have the right to receive, move, copy, or transfer your personal information to a controller which is also known as ‘data portability’. You have the right to this when we are processing your personal information based on consent or on a contract and the processing is carried out by automated means. You should note that this right is different from the right of access (see above) and the types of information you can obtain under the two separate rights may be different.
Your Consent – When you submit your application, we will ask you if you want to receive marketing information from Kube, about products from Kube.
You can decide if you want to receive information and how you want to receive it (email, SMS, telephone, post).
We will not pass your details to other third-party organisations, for the purposes of marketing, without your consent.
If you want to change your marketing preferences, you can update them through your Kube online portal/app or make contact with our offices directly.
The data controller is Kube Limited, registered in England and Wales under registration no. 14470137 and with its registration address at Rear of 37, Green Street, London, E7 8DA.
If you have any questions about this privacy statement or how and why we process personal data, please contact us at:
Email: dpo@Kube.co.uk
We hope that you won’t ever need to, but if you do want to complain about our use of personal data, please send an email with the details of your complaint to dpo@Kube.co.uk or use the contact details above. We will investigate and respond to any complaints we receive.
You also have the right to lodge a complaint with the Information Commissioner’s Office (“ICO”) (the UK data protection regulator). For further information on your rights and how to complain to the ICO, please refer to the ICO website or contact the ICO on 0303 123 1113.
We reserve the right to make changes to this Policy at any time and any significant changes to this Policy will be emailed direct to the primary email address supplied by you; minor changes will be updated directly to the Policy and may not require notification. We advise you regularly review this document to ensure that you are aware of any amendments and to be clear on how this policy may affect you.
This privacy statement was last updated on 11th December 2023.